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						Profile 
						  
						
						Multi-lingual international management consultant 
						specialized in the aviation business (airlines, 
						airports, governments, financial institutions).  
						  
						Wide 
						international experience (10 years) in over 24 countries.  
						  
						Ex-business 
						analyst with 
						Air France, and 
						Senior Consultant with 
						SH&E. 
						  
						Currently, 
						Associate Consultant / Contractor (freelance) for
						
						SH&E,
						
						IATA Consulting,
						
						Sterling Merchant Finance, 
						and
						
						RDG-Solutions. 
						  
						Fluent 
						English, French & Spanish.  
						    
						
						Expertise 
							
							
							
							Business and financial planning for airlines and 
							airports 
							
							
							Traffic forecasts for airports 
							
							
							Airline privatization studies for governments 
							
							
							Airport concession studies for governments 
							
							
							Strategic planning / restructuring for airlines and 
							airports 
							
							
							Commercial / marketing due diligence for airlines
							
							
							
							Enhancement of pricing and revenue management (pax 
							and cargo) 
							
							Policy 
							making advisory 
							
							Air 
							service marketing for airports 
							
							
							Airline start-up business plans 
							
							
							Pricing for airports   
						
						Clients 
						  
						
						
						Consultancies 
						  
						 
						  
						
						Financial Institutions 
						  
						 
						  
						
						Airlines 
						  
						 
						  
						
						Airports 
						  
						   
						
						Work History 
							
							
							
							
							2001 – 2005: 
							
							Consultant and Senior Consultant with
							
							SH&E, Ltd. International Air 
							Transport Consultancy, 
							
							London, U.K.   
						
						Countries of work experience   
						
						Algeria, Bahrain, 
						Bolivia, Cape Verde, Cyprus, Ethiopia, France, Hungary, 
						India, Ireland, Jordan, Kenya, Lebanon, Madagascar, 
						Namibia, Netherlands Antilles, Nigeria, Senegal, Syria, 
						Thailand, United Arab Emirates, United Kingdom, USA, Zambia    
						
						Summary of airline projects
							
							
							
							
							
							Gulf Air, Manama, Bahrain –
							
							
							Conducted the restructuring of the 
							Pricing & Revenue Management activities: set up 
							action plans, performed staff evaluation and 
							proposed department re-organization – Managed 
							several projects involving: pricing strategy, yield 
							management, IT systems, and business processes. 
							
							
							
							
							
							Ethiopian Airlines, 
							Addis Ababa, Ethiopia 
							– Restructuring project: performed a full review and 
							prepared a long term action plan of all commercial 
							areas including pricing, revenue management, sales, 
							distribution, promotion, customer services and cargo 
							– Prepared a long-term business plan. 
							
							
							
							
							
							LOT Polish Airlines, 
							Warsaw, Poland 
							– Designed market research, performed customer 
							segmentation, designed new product concept and new 
							pricing structure. 
							
							
							
							
							
							Thai Airways International, 
							Bangkok, Thailand – 
							
							Conducted a strategic review of Thai 
							Airways’ corporate plan and business strategy for 
							suitability, practicality, adequacy and 
							effectiveness, and recommended changes to improve 
							the plan. 
							
							
							
							Government of the Netherlands Antilles, 
							Curaçao, Netherlands Antilles 
							
							– Advised on the future of air 
							transport in Curaçao following the bankruptcy of 
							Dutch Caribbean Airlines – Prepared a business plan 
							for a new home-based carrier and an information 
							memorandum to find a strategic partner. 
							
							
							
							
							
							Syrian Arab Airlines / 
							
							Middle East 
							Airline, Damascus, Syria & 
							Beirut, Lebanon 
							– Performed a feasibility study for the 
							establishment of a regional airline in the Middle 
							East as a joint venture between 
							
							MEA and 
							
							Syrianair: 
							market analysis, route assessment, business plan, 
							financial plan and marketing plan. 
							
							
							
							Government of Cape Verde / 
							
							The World Bank, 
							Praia, Cape Verde 
							– Restructuring and privatization of 
							
							TACV Cabo Verde 
							Airlines: prepared a detailed restructuring plan of 
							all commercial areas and a comprehensive 5-year 
							business plan. 
							
							
							
							Government of Jordan / 
							
							ABN Amro,
							Amman, Jordan 
							– Privatization of 
							
							Royal Jordanian Airlines: 
							estimated the potential impact of new optimized 
							schedule and
							
							Oneworld membership on Royal Jordanian’s traffic for 
							business planning purposes. 
							
							
							
							
							
							Aerosur SA, 
							Santa Cruz de la Sierra, Bolivia 
							– Developed a re-organization and turn-around plan. 
							Acted as Commercial Director – Represented 
							
							Aerosur 
							at 
							
							Routes, Copenhagen, Denmark, September 
							2005. 
							
							
							
							
							Air Namibia, 
							Windhoek, Namibia 
							
							– Developed action plans to enhance 
							cargo revenue management.   
						
						Summary 
						of airport projects
							
							
							
							Government of Madagascar / 
							
							The World Bank, 
							Antananarivo, Madagascar 
							– Advised on private sector participation (PSP) in 
							the airport system: prepared long term traffic 
							forecasts, 15-year investment plans and financial 
							models for 16 airports, explored local participation 
							opportunities in the PSP process, identified optimum 
							PSP strategy, and set up bidding strategy and 
							calendar. 
							
							
							
							Government of Algeria / 
							
							Sterling Merchant 
							Finance, Algiers, Algeria –
							
							
							Advised on the privatization of 
							
							Algiers International Airport (concession contract): 
							performed technical and operational diagnosis, 
							prepared traffic forecasts over 25 years, set up 
							capital expenditure plan, financial model, and 
							concession strategy. 
							
							
							
							
							
							GMR Infrastructure / 
							
							Hyderabad 
							International Airport Ltd., 
							Hyderabad, India 
							– Prepared detailed 30-year traffic forecasts for a 
							new international airport in Hyderabad that were 
							used as an input into the master, financial, and 
							marketing plans – Prepared a 30-year route start-up 
							plan – Convinced a leading Indian investment bank to 
							fund the airport construction project. 
							
							
							
							
							Budapest Airport Rt, 
							Budapest, Hungary 
							
							– Advised on the allocation of 
							airlines to Terminal 1, and the pricing of that 
							terminal. 
						  
						Contact 
						  
						
						juldu [at] juldu [dot] com 
						
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